Manufacturers Cutting Back on Holiday Veggie Promos
Updated: Nov 29, 2021
Consumer Reports: Frozen fruits and vegetables are up just 1.6 percent from last year, and frozen veggies are actually 0.3 percent lower in price. What’s more, frozen foods can be nearly as nutritious as fresh fruits and vegetables. Look for the deals now, says Burt Flickinger III, managing director at Strategic Resource Group, a retail consulting company based in New York. Manufacturers are cutting back on promotional allowances—that is, payments for displays and advertising to promote their products—so those lower prices now may not last, he explains.